Written by: amal alaqeel, fajer
1- Introduction: E-commerce in Saudi Arabia is undergoing a radical transformation, becoming an integral part of consumers' daily lives. With increasing reliance on technology, new opportunities for innovation and growth are emerging. In this series of tweets, we will highlight key facts and figures reflecting this growth, as well as current and future trends shaping the future of e-commerce in the Kingdom.
2- E-commerce: is the process of buying and selling goods and services online. It is a fundamental part of the modern economy and encompasses all commercial activities conducted over the internet.
3- Types of E-commerce: 1- Business-to-Business (B2B) 2- Business-to-Consumer (B2C) 3- Consumer-to-Consumer (C2C) 4- Consumer-to-Business (C2B)
4- Market Size: E-commerce is witnessing massive growth and great interest from individuals and investors. The size of the e-commerce market in the Kingdom has reached approximately SAR 80 billion, with over 36,000 stores registered on the "Marouf" platform.
5- Global Ranking: Saudi Arabia ranks 27th globally in e-commerce, with more than 28.4 million users. The number is expected to reach 34.5 million by 2025, making it a promising market for investors.
6- Continuous Government Support: The Saudi government supports small businesses through “Monsha’at”, where the authority works to support start-ups and small businesses that rely on e-commerce by providing basic programs, financial and technical consultations, and easy financing to encourage companies to enter the e-market.
7- Entry of New Global and Local Companies: The Saudi market is witnessing the entry of major global companies alongside the flourishing of local startups, enhancing competitiveness and creating new opportunities in e-commerce.
8- Platforms: Some of the most popular platforms offering e-commerce services are "Zid" and "Salla", which provide comprehensive solutions for e-commerce and allow users to easily create and manage their online stores.
9- Conclusion: We recommend watching an interview with Salman Butt, a tech and e-commerce expert, and co-founder of the "Salla" platform specializing in building online stores. This interview is available on the "Sawalif Business" podcast. [Watch the interview](https://youtu.be/zo0vTlWbR-E?si=92RVPwmER1d_6TsB).
10- References: https://english.aawsat.com/business/4584196-saudi-e-commerce-continuous-growth-fuels-sustainable-development
https://www.alarabiya.net/amp/saudi-today/2024/03/07/%D8%AD%D8%AC%D9%85-%D8%A7%D9%84%D8%AA%D8%AC%D8%A7%D8%B1%D8%A9-%D8%A7%D9%84%D8%A7%D9%84%D9%83%D8%AA%D8%B1%D9%88%D9%86%D9%8A%D8%A9-%D9%81%D9%8A-%D8%A7%D9%84%D8%B3%D8%B9%D9%88%D8%AF%D9%8A%D8%A9-%D9%8A%D8%B5%D9%84-%D8%A7%D9%84%D9%89-80-%D9%85%D9%84%D9%8A%D8%A7%D8%B1-